| Position Type: | Full-time |
| Location: | London, ON |
| Date Posted: | Mar 22, 2024 |
Job Description
Director of Marketing & Sales
Description
Elevate Your Career with BOS Innovations: Join Us as Director of Marketing & Sales
About The Role
BOS Innovations is excited to announce an exceptional opportunity for a Director of Marketing & Sales at our cutting-edge headquarters in Innovation Park, London, Ontario. This pivotal role calls for a visionary leader with deep roots in the automation industry, boasting a successful track record in high-level marketing strategies and an adeptness in lead generation. If your expertise lies in driving growth, spearheading innovative marketing and sales strategies, and leading a dynamic team towards the exploration of new business frontiers, then you are the candidate we are looking for.
This role is not just a job; it’s a career-defining opportunity to stamp your mark on the industry and propel BOS Innovations to new heights of success. Ready to lead with impact and cultivate business growth like never before? We're ready for you.
Job Type: Full-Time
Position Summary
In your role as Director of Marketing & Sales at BOS Innovations, you will be tasked with driving the company's growth through strategic leadership in marketing and sales. You'll develop and implement innovative marketing strategies aimed at opening new business avenues and enhancing our brand's visibility. Leading our dedicated sales and marketing team, you will provide mentorship and direction to achieve our company objectives.
Your duties will include conducting market research to guide our strategy, enhancing our digital marketing efforts, maintaining and refining our sales material to be effective, take part in tradeshows, open houses or customer tours, and ensuring our brand messaging is powerful and consistent across all channels. Collaborating closely with various departments, you'll integrate marketing plans with our sales goals and broader business objectives, manage the marketing and sales budgets to maximize ROI, and keep the team at the forefront of industry trends.
You'll be responsible for increasing sales lead generation and conversion rates, and report on key metrics to gauge the effectiveness of our marketing initiatives. This pivotal role demands a blend of strategic vision, leadership, and a deep understanding of the automation industry to drive BOS Innovations towards new heights of success.
Requirements
About You
Education & Experienced
- Knowledge of custom machine building industry, including the business to business and project nature of our business
- Proficiency in customer relationship management (CRM) software for managing customer data, tracking interactions, and improving customer relationships
- Experience with digital marketing tools and platforms is necessary. This includes Google Analytics for web analytics; SEO tools; and SEM platforms like Google Ads.
- Experience in attending industry tradeshows and open houses to generate relationships and new business leads
- Knowledge of marketing trends needed to develop effective frontline sales communications
- Proficiency in Microsoft Office 365 applications (Word, Excel, PowerPoint) including in depth knowledge of Excel for advanced data manipulation and visualization is essential, and experience with business intelligence tools like Power BI
Benefits
About BOS Innovations
BOS Innovations executes industrial automation solutions with excellence that solve manufacturers’ challenges with advanced technology for the future. For 25 years, we have collaborated with North American manufacturers to develop innovative, profit-driven solutions for automotive, mining, energy, defense, and general industries.
Learn more about careers at BOS on our website or our YouTube channel.
Benefits Of Working At BOS
· Mentorship and Leadership Programs
· Flexible Work Hours
· Remote Work Opportunities
· Health Benefits Program (multiple extended health care plans to choose from)
· Competitive Salary
· Annual Profit Sharing
· RRSP Employee/Employer Matching Program
· Subsidized Lunch Program
· Staff Appreciation Lunches & Socials
· Bi-annual Company Events
· Career Planning & Goal Setting
· Employee Recognition Program
· Performance Appraisal Program
· BOS Promotional Clothing
· Employee Assistance Program
· Onsite Gym and Locker Rooms with Showers
· Ping Pong and Foosball Table in Cafeteria to enjoy during lunches and breaks
Your interest in this opportunity is appreciated. Applicants must be eligible to work in Canada. Only those applicants selected for an interview will be contacted.
This description reflects management’s assignment of essential functions, it does not prescribe or restrict the tasks that may be assigned. BOS welcomes applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.